Winemakers not interested in D2C but need to be
| Problem statement | Oftentimes, winemakers excel at winemaking and tending to grapes, but not necessarily direct 2 consumer sales |
|---|---|
| Current solution(s) | Shopify website and self-marketing Mailing lists Distributors |
| Proposed solution(s) | Shopify-like platform specific for wine |
| Additional Comments | |
| Case Studies | |
| Frequency (1 - 5) | |
| Impact Size (1 - 5) | |
| Intensity (1 - 5) | 5 |
| Next Steps | No next steps |
| Top Risks / Pass Reason | This is a crowded segment |
| Total Score | 5 |
| Status | |
| Who has the problem | Winemakers, Vineyards |
| Theme |