Rapsody spirits use NFT’s as a digital representation of a physical collected good.
Using the NFT as an access token, invites for exclusive tastings, parties, discounts and other premiere experiences.
Value Drivers
create a communityincrease d2c sales
Pain
- connect with consumers
- market to existing consumers
Outcome
- connection with existing consumers
- created a mechanism to increase sales to previous buyers
Required capability
- traceable community
- messaging through ownership
Samuel Polgar