1) buying fake shoes
2) buying shoes, storing them in a closet
2) buying shoes, getting mould on them
3) sending shoes in to be resold, getting them authenticated again
3) time spent needed to authenticate a resale
Outcome
1) authenticated shoes
2) storage in purpose built facilities
3) stockx takes care of all reselling requirements
Required capability
1) authentication service
2) storage feature
3) reselling feature
Year tech started
2022
Tech opportunity
1) back-end platform for existing marketplaces to trade their assets as blockchain goods