Kristy KeyteIndustryWine IndustryStatusPlannedCompanyPenfoldsNext StepContact PositionCMOPenfolds' first NFT venture sold out in seconds - AdNewsPenfolds' venture into NFTs helped the business reach younger consumers after selling out in seconds. The wine producer partnered with NFT marketplace BlockBar in November to launch a limited edition NFT tied to its rare Penfolds Magill Cellar 3 barrel of wine.https://www.adnews.com.au/news/penfolds-first-nft-venture-sold-out-in-seconds
https://www.adnews.com.au/news/penfolds-first-nft-venture-sold-out-in-seconds